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Want to do a competitive analysis? Here are seven reasons why you should

Do you want to conduct competitive analysis to better understand your competitors, launch new products, or even get more ideas on marketing strategies? Let's see what you can do!You've started a new project: a shoe brand (not quite Edward Green, but on the rise). You think they have a good chance of disrupting the industry.But you know, before you start thinking big, you have to understand your environment better. You need to explore the competitiv
What is a website strategy? Why do you need it and how do you do it

A website is an important part of your business's marketing and sales success, but how do you get started and structure a website strategy that aligns with your marketing and business goals?Everyone knows that websites are good for business. Think about it, when you are interested in a product or service, one of the first things to do is check the website to learn more. But the website itself is not enough; Having a clear strategy for your website layo
Micro and Macro influencers: How do they work

The form of marketing is changing. If initially we trusted advertising, now we trust influencers who talk about different types of products. These days, influencers are becoming more popular because people trust them more than traditional marketing on TV or in magazines. They are people like you, but with a large following on social media.It's important to remember that an influential person can have a small number of followers and still be more influe
How to conduct competitive pricing analysis

This can be daunting; In order to ensure profits, you may set prices too high and scare off potential customers. So why not choose a lower price? Well, you could seriously hurt your profits and turnover. Or, at best, you'll attract the wrong customers.Indeed, there are many things to consider.But a common pricing strategy is to conduct competitive pricing analysis. This is an effective way to select prices used by businesses in all industries.Pricing y
How to Develop a Marketing Strategy: Everything You Need to Know

A well-tuned marketing strategy can make your brand a success.While the principles for developing a marketing strategy remain the same, in 2022 alone we will see a significant shift towards different types of content, such as short videos. So, for example, you need to start with a customer problem, do a SWOT analysis, track your competitors, and try to identify their weaknesses that make you stand out.The rise and fall of new platforms is amazing (looking

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Want to do a competitive analysis? Here are seven reasons why you should
Do you want to conduct competitive analysis to better understand your competitors, launch new products, or even get more ideas on marketing
What is a website strategy? Why do you need it and how do you do it
A website is an important part of your business's marketing and sales success, but how do you get started and structure a website strate
Micro and Macro influencers: How do they work
The form of marketing is changing. If initially we trusted advertising, now we trust influencers who talk about different types of products.
How to conduct competitive pricing analysis
This can be daunting; In order to ensure profits, you may set prices too high and scare off potential customers. So why not choose a lower p